Acorn Business Finance

The Ask

We have worked on two projects with Acorn, one brand video, and one animation.

The Animation

The animation was created to promote Acorn’s ‘Introducer Portal’ for customers and demonstrate its uses. The animation needed to highlight the key benefits and show the users what they will experience.

The Brand Video

Acorn asked for a brand video that would encapsulate who they are and demonstrate how they stand out within their industry.

The Approach

The Animation

Taking the key messages provided by Acorn, the design team first scamped out the look and feel of this animation before the animation team took the project on and brought it to life! With simple iconography, this made sure the messaging was clear and simple for all users.

The Video

For this project, the team created a video edit that was under a minute long, keeping the message as clear and concise as possible. The video had a powerful effect by utilising stock footage allowing the voice over to speak for itself. We then created a number of social clips from the full video that the Acorn team could use across their social media platforms.